Alternate Trade Done Right

alternate trade

JOH is driven to sell…anywhere. Value retailers and alternate channels have increasingly become a force on the retail landscape. With a focus on delivering a higher level of convenience, an improved in-store experience and wider assortments, value retailers are now matching or exceeding traditional competitors. As a result, there is significantly more consumer demand. JOH understands this shift and has assembled an amazing sales team that exclusively handles alternate trade classes across North America.

This JOH team continuously seeks out and creates new sales opportunities for brands in non-traditional venues. Here are just some of the areas covered: Club, Convenience, Deep Discount, Department Stores, Dollar Stores, Chain Drug, Ethnic Distributors, Jobbers, Mass Merchants, Online, Specialty and Wholesale.

Call today to learn how JOH Alternate Trade can drive results for you.

Kathy Ferguson
Vice President, Alternate Channel
978.663.9000
kferguson@johare.com